Posts tagged Virtual Currency

43% of US teens using social sites have spent money within a social network

Online gaming site Roiworld surveyed 600 teens ages 13 to 17 in late April and found that 43% Social Net Teens have spent money on/in a social network.

This study reveals that Games garner most of the Social Net Spending among teens. In fact, they have purchased items such as currency for virtual items in a game (35%) followed by music (33%), avatar accessories in a game (30%) and points to level up in a game (23%).

For some key highlights, please click here: Hi-media Blog Roiworld study April 2010
For more on how teens are spending their time and money online, check out a portion of The Teens and Social Networks study embedded below: www.scribd.com/doc/33751159/Teens-Study-June-2010

Hi-media Payments will be at the Social Gaming Summit in SF (May 6-7)

Hi-media Payments US team will attend this year’s Social Gaming Summit, a one and a half day event focused on the intersection of games and the social web.

The event will focus on helping social games developers build, monetize, and grow their social games.

On May 6th, the Social Gaming University offers a half-day seminar that will provide insights into how social games work and what it takes to successfully build, promote and monetize a social game.

On May 7th, panels will bring together the leaders in free-to-play games, social networking, and payments infrastructure for a full day of panels and talks. Executives from Zynga, Playdom, Crowdstar, EA / Playfish, RockYou, Meteor Games, Tall Tree Games, myYearbook, PopCap, Slide, Playfirst, Challenge Games, ngmoco, and Kongregate already confirmed their presence.

The Summit will be held at the Marriott Marquis in San Francisco (55 Fourth Street, San Francisco, CA 94103).

For more details on the Social Gaming agenda please visit: http://www.mediabistro.com/socialgamingsummit/program/

If you are a game developer or publisher looking at effective ways to promote and monetize your games globally, we would be happy to meet you. With our turnkey micropayments solution Allopass, we process over 8 million transactions a month and help game developers and publishers monetize their audience in more than 60 countries with subscriptions, virtual goods, virtual economies, VIP services and more.

We take the complexity out of international payments by providing you a fast-to-integrate, comprehensive and relevant set of payment options in a clean, integrated user interface.

And we remit funds faster than any other provider in the space (within 7-10 days of the transaction)!

Drop us an email to learn more: Chris Simamora (csimamora@allopass.us)

Pooj Preena to speak at NY Media Summit

Pooj Preena, CEO of Hi-media USA, will speak at the New York Media Summit this week, being held at the McGraw-Hill Building in New York City.

The NY Media Summit brings together global leaders from the worlds of Media, Advertising, Television, Social Media, Mobile, Cable & Satellite, Publishing, News Media, Motion Pictures, Marketing and more.

Preena is speaking on a panel titled “Digital Money: Virtual Currencies: Experimenting and Developing a Micropayment Economy”, being held on Wednesday, March 10th from 3:45 – 5:00 p.m.

In this session, panelists representing payment and offer platforms, content owners and analysts will look at how the micropayments industry has evolved over the past several years, and how publishers, banks, PayPal and others are creating new micropayment-based product offerings.

Hi-media is the only company that offers both advertising AND payments under one roof, giving us tremendous insight into how publishers, merchants and online game developers can generate additional revenue and monetize their content.

The panel will include:

  • Karl Mehta, Co-Founder & CEO, PLAYSPAN, Inc.
  • Scott Kessler, Senior Director, Information Technology, Internet Software & Services and Internet Retail, Standard & Poor’s Equity Research
  • Kris Soumas, Head of Games, A&E Television Networks
  • Pooj Preena, CEO, Groupe Hi-Media USA
  • Renata Dionello, Chief of Staff to CEO, ebay (PayPal)
  • Mihir Shah, Chief Revenue Officer, Offerpal Media
  • Robert Abbott, General Partner, Norwest Venture Partners, Moderator

We hope to see you at the McGraw Hill Building, 1221 Avenue of the Americas (49th St. & 6th Ave). More info on The Media Summit website can be found here: http://www.digitalhollywood.com/MediaSummit.html

Engage Expo: Online Games – Virtual Worlds Track & Virtual Goods Conference

Allopass’s US team will be at Engage Expo in two weeks on Feb 16-17, in NYC! We would love to meet with you so feel free to contact Chris Simamora at csimamora@allopass.us to schedule a meeting.

The Online Games & Virtual Worlds track will be dedicated to user acquisition, engagement and retention, as well as monetization strategies for all types of online games and virtual worlds. Check out the “Monetization Strategies: What’s Working Today” session to learn more about successful engagement and monetization models. Subscriptions, virtual goods, premium services, advertising, and microtransactions will be discussed.

For those who want to focus on virtual goods and virtual economies, the Virtual Goods Conference will host discussions around how to best implement and manage a virtual economy, in both online and mobile platforms.

We look forward to hearing from you and sharing experiences, best practices and what to avoid regarding monetizing games, social networks and virtual worlds. To continue the discussion, please check out the upcoming case studies section of this blog to see how some of our customers have already successfully monetized their online property.

More details about Engage Expo on the Engage Website

Allopass is a Silver Sponsor at Casual Connect Europe – Feb 10-12

Allopass’s European team will be sponsoring and attending the upcoming Casual Connect Europe event in Hamburg, on February 10-12, 2010. Feel free to contact Gilles Tannugi, at gilles@allopass.com to schedule a meeting prior to the event.

Casual Connect is the educational component of the Casual Games Association, the international trade association for casual games professionals. Casual Connect encompasses online news, a regular magazine and yearly conference series in Europe and the US (Seattle).

Casual Connect is one of the leading conferences for the casual games industry with over 3,500 professionals attending Casual Connect Events each year.

The sessions will include panels and discussions around designing, developing, promoting and monetizing games through advertising and micropayments. A special section will be dedicated to mobile platforms.

We look forward to meeting with you there and sharing experiences around designing engaging micropayment experiences, implementing successful virtual economies and promoting your casual games on a global basis!

Greetings for the New Year!

The Hi-media team is pleased to send you their best wishes for the New Year!

Hi-media is one of the largest pure play Internet companies in the world and runs the #1 micropayments business and the largest online ad network in Europe.

We’ve watched the online payment space heat up on a global scale due to the rising popularity of virtual goods in online environments – and we saw a tremendous opportunity to take our experience across the Atlantic. Pooj Preena is leading the charge as the CEO of Hi-media USA, based out of San Francisco.

2010 is going to be a monumental year for virtual currencies and online payments – and Hi-media is poised to disrupt the US payments market with its enhanced services.

We’ll be tracking the industry and bringing you our perspectives and those of our peers here on the Payments blog.

Let the fun begin!