Archive for May, 2010
Online Gaming Study: Gamescrunch and Hi-media Payments provide a worldwide overview of the online gaming market
May 31st
The “Online Gaming Segmentation & Companies Mapping” study, produced by GamesCrunch and Hi-Media payments gathers all of the information relative to online gaming within one exhaustive database: market segmentation, main actors, business models, market trends etc.
Hi-media Payments and GamesCrunch strove to segment this market that is forecasted to represent revenues of $8.2 billion in 2010 (+32% relative to 2009). The study presents and analyses the activities of the main actors in the online gaming industry, based on several criteria: number of employees, year of creation, main games and associated business models…
This quantitative analysis is enhanced with the views of the online gaming actors. Using the statements that they collected, Hi-media Payments and GamesCrunch have identified and plotted the market’s major trends, the various existing economic models and the key success factors.
The study describes an online gaming industry that is constantly changing. The market is now more diversified than ever: over and above the technology-driven developments, the industry is constantly adapting to the evolving behaviour of web surfers. As such, online games have integrated the viral and social community dimensions that have developed through social networks.
While becoming more diversified, accessible and social, the online gaming industry has also become more competitive, resulting in an evolution of business models towards the Freemium model that is now becoming more generalized. This has resulted in an increase in the number of free online games offering payment-based options that can be acquired via micro-payment platforms.
Marketed by Hi-media Payments and GamesCrunch, the study will be updated on a regular basis. For more information: http://www.gamescrunch.com.
Strong growth for Hi-media: 39% increase in sales for Q1, 2010
May 4th
Hi-media just announced its quarterly results with a 39% increase in sales compared to last year, to 51M€.
Hi-media Payments continues to post strong organic growth rate with a 16% activity increase, while the advertising activity almost doubled with an 81% growth rate compared to last year first quarter, thanks to the successful integration of AdLINK Media.
Commenting on these figures, Hi-media Group’s founder and CEO Cyril Zimmermann declares:
« We posted another strong activity growth quarter thanks to the dynamism of our organic activity and the positive impact of the successful integration of AdLINK Media. During these first months of the year, the advertising market has demonstrated a slight improvement which should accelerate throughout the year. The micropayment fundamentals are very well oriented with publisher demands to invoice part of their content that get stronger and stronger. On both activities, the good positioning of the Group and the launch of new offers will enable Hi-media to perform for all the yearlong with strong perspectives for the second half of the year».
To read the Press Release please click here: http://bit.ly/cRzLt3
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