A new study, conducted in the European market and published by Juniper Research, shows that direct carrier billing is an effective payment method to buy digital content for small value transactions (less than $ 10).
According to the findings of this report, direct carrier billing conversion rate is between 10 and 14 times higher than with a credit card:
Although effective, this payment method generated only 5% of the European digital content revenues in 2012. However, driven by the growth of mobile commerce, direct carrier billing solutions are expected to reach a market share of 18% in 2017.
For more information, you can download the white paper here.
According to International Data Corporation (IDC), tablet market in Western Europe continued to post strong growth in 3Q13 with growth of 38%.
For the full year, tablets shipments are expected to reach over 45 million units with growth of 53.1% for 2013 compared with 2012.
For more information, click here to read the press release.
According to eMarketer’s latest forecasts on the UK market, for the first time, more mobile commerce sales will occur on tablets than smartphones this year. Tablets will account for 58% of all retail mcommerce sales in the UK this year.
Tablet commerce is expected to triple this year and take 10.4% of total UK retail e-commerce sales.
The exploding growth of retail sales via tablets is set to continue. By 2015, tablet commerce will be more than twice that on smartphones, and by 2017, it will approach three times the amount.
Global smartphone subscriptions will triple and smartphone traffic will increase 10 times between 2013 and 2019
The latest Ericsson Mobility Report shows strong growth of smartphone market. Indeed, according to the study, smartphones accounted for around 55% of all mobile phones sold in Q3 2013.
Total smartphone subscriptions will reach 1.9 billion at the end of 2013 and are expected to increase by three-fold to reach 5.6 billion in 2019.
Smartphone traffic will grow by 10 times between 2013 and 2019, reaching 10 exabytes.
For more information, you can download the report here.
By aggregating data from a recent IDC’s report, the infographic confirms the strong dynamism of the Real-time Bidding (RTB) market.
According to the “Christmas Spending Survey 2013″ conducted by Deloitte, European consumers plan to buy 28% of their Christmas budget on the Internet.
France takes the 3rd position:
French consumers plan to spend 38% of their Christmas shopping on the Internet, up 5 percentage points from 2012.
The Germans take the leading position by planning to spend 47% of their Christmas budget online, followed by the Poles (39%).
Books are once again the top choice for gifts in Europe and France.
For more information, you can download the full study here (in French).
HiPay mobilises in support of the Téléthon by enabling the French to make donations via their mobile phones
HiPay mobilises in support of the Téléthon by enabling the French to make donations via their mobile phones. This year, the public has the option of donating directly via their mobile phone. This new method of making donations means that AFM-Téléthon has the chance to reach a younger, tech-savvy audience.
Every subscriber on a mobile plan with SFR, Bouygues Telecom and Orange* can already send a donation of 4 euros by texting “DON” to 92007, the amount being automatically deducted from the carrier bill. In the same way, it is also possible to make a donation of 2, 4 or 10 euros on the mobile site: http://telethon.allopass.com.
To read the complete press release, click here.
According to a new study from eMarketer, this year, for the first time, the majority of US internet users will use a tablet. The tablet users will represent 52.6% of Internet users. The widespread adoption of the tablet drives digital content consumption such as online games, online music, social networks or online video.
US tablet gamers will be the largest tablet content audience included in eMarketer’s forecast.
This year, 75% of US tablet users will be gamers. There will be 96 million tablet gamers by the end of this year. This number is set to grow in the coming years to reach 143 million by 2017, accounting for 89% of tablet users.
The online media group Hi-Media, one of the European leaders in internet audience monetization, releases its activity report for the third quarter 2013.
New activities now represent more than 50% of the company’s volume of sales:
- Advertising: Video, mobile, ad-exchange and special operations continue to progress strongly.
- Payments: Rise of banking payment methods.
To read the complete press release, click here.
According to figures published yesterday by Gartner, the worldwide video game market is driven by mobile games which will grow 42% this year to reach $13.2 billion. With the increasing adoption of smartphones and tablets, mobile games are the fastest-growing segment of the market with revenue set to increase 29.8% in 2014 and 28.4% in 2015.
By 2015, mobile games will generate 20% of total video game revenue and will overtake traditional PC games.
Overall, the worldwide video game market, which includes video game console hardware and software, online, mobile and PC games, will increase 18.9% this year and is expected to grow by 8.9% next year surpassing the $100 billion dollars.
To read the press release, click here.